TIP394: HOW TO INVEST IN ETFS

W/ CULLEN ROCHE

6 November 2021

By popular demand, Stig Brodersen has invited back investment expert Cullen Roche. They discuss how to execute on the best possible ETF strategy.

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IN THIS EPISODE, YOU’LL LEARN:

  • Which ETF strategy is right for you?
  • Why there is no such thing as passive investing?
  • How does an ETF technically work, and why is it a tax-efficient investment instrument.
  • What is the difference between the gross and net expense ratio?
  • Should you pay attention to backtesting results when you choose which ETF to invest in?
  • How do you launch your own ETF?
  • Are retail ETF investors at a disadvantage compared to institutional investors?
  • How much does it cost to run an ETF?
  • How to think about fund of funds.
  • Why should you invest in long-term bonds in today’s environment?
  • Which implication has the interest rate on ETF investing?

TRANSCRIPT

Disclaimer: The transcript that follows has been generated using artificial intelligence. We strive to be as accurate as possible, but minor errors and slightly off timestamps may be present due to platform differences.

Stig Brodersen (00:00:02):
For this week’s episode, I invited back Mr. Cullen Roche, who you might remember from our popular inflation masterclass. Today’s topic is ETF investing. We discuss inflation protection, expected interest rate changes, and we even discuss how to launch your own ETF.

Stig Brodersen (00:00:17):
But first, we start out discussing how to find the right ETF strategy for us as individual investors. So without further ado, here is my interview with Mr. Cullen Roche.

Intro (00:00:31):
You are listening to The Investor’s Podcast, where we study the financial markets and read the books that influence self-made billionaires the most. We keep you informed and prepared for the unexpected.

Stig Brodersen (00:00:52):
Welcome to The Investor’s Podcast. I’m your host Stig Brodersen, and we’re welcoming back Cullen Roche here today, the CIO of Discipline Funds. Cullen, our audience just loves you. Your last appearance on episode 370, Masterclass in Inflation, has been one of the absolutely most downloaded We Study Billionaires episodes we ever had. So with all of that being said and putting maximum pressure on you here, Cullen, thanks for making time yet again to come on the show.

Cullen Roche (00:01:20):
Hey, Stig. Thanks for having me again. I’m not sure if it’s… Is it so much that inflation and my comments on it were popular or just super controversial and people were spreading them because they hated them?

Stig Brodersen (00:01:32):
Who knows? Who knows? But whenever we check the numbers, it was just like, boom, hundreds of thousands of people then. It was, I don’t know, people loved it and I loved it too. So let’s just say it was, all the good things.

Stig Brodersen (00:01:43):
Jumping right into the outline of the show, Cullen, we’re going to talk about ETF investing today. We know that we should find an investment strategy that is right for us. There are many great strategies, but you also want them to pair with our unique personalities.

Stig Brodersen (00:01:59):
For example, here on the show, we have this rule of thumb that if you don’t read a company’s financial statements, typically you shouldn’t invest in that specific company. The reason is just that whenever things turn sour, which just happens at some point in time during the lifetime of you holding that stock, you really truly need to understand the specific company you’re invested in. This just gives you conviction. So there’s just a way of pairing your personality with the investment strategy.

Stig Brodersen (00:02:24):
So, keeping that in mind, we haven’t covered ETF investing as much as individual stock picks and ETF investing is your field of expertise. So how do I know which ETF and which ETF strategy are right for me?

Cullen Roche (00:02:37):
I always tell people, investing is so personal. We have all these little cliques and groups that focus on different types of strategies and different narratives and whatnot. And everyone’s combative about it to some degree. But everyone’s so different and all of this requires so much customization.

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